Review Summary
Make is the most powerful no-code automation platform today, connecting thousands of apps and automating complex workflows without programming.
About This Product
2012
Prague, Czech Republic
Ondrej Gazda (CEO) and Michal Gazda in Czech Republic
Detailed Review
Make (formerly Integromat) was founded by brothers Ondrej and Michal Gazda in Prague in 2012. The Czech Republic has a small but high-quality tech startup ecosystem, and Make is its standout success story. Integromat was originally built as an internal automation tool for their agency, before they realized there was a much larger market potential. It was renamed Make in 2022 after being acquired by Celonis (Germany).
Make has captured the "power user automation" segment that Zapier leaves underserved. While Zapier focuses on simplicity (trigger → action), Make allows building complex automations with conditional branches, loops, error handling, and JSON and XML transformations. Developers can write JavaScript inside modules to handle data in any way they need. This is a true visual programming environment, not just "connect apps."
Scenario execution visualization — watching data flow through each step in real-time — is both an excellent learning tool and an indispensable debugging tool. When an automation fails, Make shows exactly which step failed and what data was passed into it. This allows non-coders to debug complex automations intuitively.
Current Developments (2025–2026)
Make's AI module integrates direct GPT-4, Claude, and Gemini access into automation workflows without any code. The HTTP module has improved support for OAuth 2.0 and complex authentication flows. Make 2.0 with significantly improved performance — large scenarios run up to 5x faster. Celonis is investing heavily in Make to integrate it with its process mining platform — creating automations with the context of real business processes.
Strengths
- Make (formerly Integromat) is a worthy rival to Zapier but far more powerful
- The visual scenario builder lets you create complex workflows with conditions, loops, and data processing.
- Integrates seamlessly with popular tools and platforms in modern workflows
- Intuitive interface with a shorter learning curve than most competitors in the same segment
Areas for Improvement
- Mobile companion app lacks the full feature set of the desktop version
- Documentation and community support primarily in English — limited localized resources
Verdict
Make is an excellent choice for anyone needing a powerful tool in the PC Software category. Founded in 2012 by Ondrej Gazda (CEO) and Michal Gazda in Czech Republic, this product has undergone years of development and continuous improvement. With a rating of 9.1/10, it ranks among the best in its segment. We encourage you to try the free version before deciding to upgrade.
