Review Summary
Miro is the most powerful enterprise online collaborative whiteboard — brainstorm, retrospectives, sprint planning, diagramming, and full team workshops on one infinite canvas.
About This Product
2011
Perm, Russia → San Francisco, United States
Andrey Khusid (CEO, Russian) and Oleg Shardin
Detailed Review
Miro began as RealtimeBoard in Perm, Russia in 2011 — an industrial city not well-known in the tech world, located in Siberia. Andrey Khusid, founder and CEO, noticed that when doing design and product work remotely, no tool allowed visual collaboration like a physical whiteboard. RealtimeBoard started simply: a shared digital whiteboard that could be edited simultaneously.
Rebranding to Miro in 2019 and opening a San Francisco office marked the start of explosive growth. COVID-19 was the perfect catalyst for Miro — in March 2020, when the entire world shifted to remote work overnight, every team needed a way to brainstorm, whiteboard, and run workshops from a distance. Miro grew from 5 million to 30 million users in the 18 months between 2020 and 2021.
Miro has evolved from a digital whiteboard into a "visual work management platform" with Miro Smart Diagrams (structured diagrams integrated with a free-form canvas), the Miro Apps marketplace (300+ integrations), and Sticky Notes AI (automatically clustering and organizing sticky notes by theme). An enterprise customer base that includes 99% of the Fortune 100 is the strongest possible trust signal.
Current Developments (2025–2026)
Miro AI assistant automatically clusters sticky notes, creates affinity diagrams, and suggests connections between ideas. Miro AI Diagramming generates flowcharts, entity diagrams, and architecture diagrams from text descriptions. Miro for Jira with deep bidirectional sync. A $400 million Series C values Miro at $17.5 billion — one of the most impressive funding rounds of 2022.
Strengths
- Infinite canvas with 2,500+ templates for every workshop type: retrospectives, sprint planning, design thinking
- Built-in voting, timers, and facilitation tools — run online workshops just like in-person ones with no extra tools
- Integrates with Jira, Figma, Confluence, and Azure — pull data from existing tools into the whiteboard without copy-pasting
- Guest access requires no account creation — clients join workshops with just a link click
Areas for Improvement
- Canvases with heavy content can lag on standard computers and browsers
- Free plan is limited to 3 boards and restricts many important features — most teams need a paid plan
- Enterprise security requires an expensive Business plan, not suitable for small companies with strict security requirements
Verdict
Miro is an excellent choice for anyone needing a powerful tool in the PC Software category. Founded in 2011 by Andrey Khusid (CEO, Russian) and Oleg Shardin, this product has undergone years of development and continuous improvement. With a rating of 9.1/10, it ranks among the best in its segment. We encourage you to try the free version before deciding to upgrade.
